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Sales and marketing development

Pragmatic strategic planning resulting in clearly identified action plans
Creative promotion and advertising programmes
Effective brand management covering product development to sourcing
Profitable sales development and salesforce structuring for maximum impact


Market opportunity research & Analysis

Market opportunity and viability evaluation is a specific programme for clients considering entry into a new market or channel of sale. Their need may be to establish a direct presence and manage their own destiny, rather than relying on third parties. The advantages ensure effective control and maximised profit. There are three stages covering concept evaluation, development and implementation


Image and awareness audits

Image and awareness audits report on how well known or accepted a client’s service or brand is amongst its target audience. The image elements of a project typically incorporate a variety of established research techniques, both qualitative and quantitive.

Effectiveness audits are aimed at measuring marketing and sales effectiveness both internally and externally. This package is aimed at clients wanting an objective analysis of their current marketing and sales performance. The objective is to identify strengths and weaknesses from which action plans can be generated. Typically audits include written reports on personnel and methodology.

Information technology & software development

CMS IT division provides consulting services for information systems, database design and administration, networking and much more. Our consulting team consists of highly trained and experienced professionals to deliver technical and functional services to clients, whether on site or through a virtual presence. Well established topics include client support in:

Enterprise Relationship Management
Customer Relationship Management
Database Design & Administration
Networking Services
IT related alliances and joint service ventures


Business development and project management

There are two principle services:
Business Facilitation Services
This is a specific service, which for example is to assist Indian companies to establish a presence in the UK and British organisations to start up a business in India. Based on a successful business model CMS can be relied upon to be an important and effective partner. We can also provide this service to many other countries.

The package covers topics tailored to the needs of the client and includes incorporation, trademarks, banking advice, accommodation set-up and many other essential elements to establish a market presence.

Project Implementation & Interim management
CMS with its own resources and associates is able to implement many types of project internationally and domestically. This may include responsibility for meticulous implementation through engagement of effective resources, through to handover to client resources and effecting a seamless transition.

CMS can also provide resources for projects or companies who have short-term projects. Our appointed team members can get directly involved in ad hoc research to “putting the house in order” whether at Board or shop floor level. CMS can assist development with more complex situations requiring sensitive implementation to accommodate company turnarounds and acquisitions.


Business process outsourcing


CMS Services provides a comprehensive range of Voice/Web base Contact and Front Office Services that span Sales & Marketing, Technical Help Desk and Customer Care. Highly trained Associates under experienced supervision and stringent quality standards deliver services that consistently meet customer expectations and service level agreements.

CMS can provide a completely professional service, 24 hours a day, 365 days a year to meet your specific requirements from India (UK Managed)and directly in the United Kingdom.

CMS, through their alliance partner Iradix offer a comprehensive digital archiving service. We can also offer you a wide range of services that would aptly suit all your requirements of Content Management, from Data Entry Services, Scanning, Electronic publishing, data handling, data processing, multimedia and online publishing. Accounting and co-ordination of tax affairs and legal services can also be undertaken.


Personnel recruitment

CMS is not a dedicated recruitment agency but has the necessary skills to identify and process suitable personnel for the benefit of its clients. Typically CMS provides two services:

1) Identification, engagement and training of personnel for organisations starting up in a new market.

2) Reorganisation, engagement and training of personnel, as part of process of assisting a client to restructure their business.

Recruitment facilities are provided to clients having engaged CMS to undertake other key tasks or activities within their organisation. CMS has a network of specialist resources to identify and process new personnel.

   
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